If you are comparing these two GLP-1 affiliate programs, the bottom line is the payment structure: MedStands pays a recurring fixed marketing fee of $36 to $260 per active referred customer per month, set by medication category, to your bank for as long as that customer stays active. The Hims & Hers affiliate program is publicly reported to pay a one-time amount per new subscription. One keeps paying on the same customer month after month; the other pays once at signup.
Almost everything else, cost, attribution, and requirements, follows from that split. Here is the factual side-by-side.
At a glance
| MedStands | Hims & Hers | |
|---|---|---|
| Payment model | Recurring fixed marketing fee by medication category (not a commission, percentage, or cut of sales) | One-time per new subscription, according to affiliate-network listings |
| When you are paid | Monthly, to your bank via Stripe Connect | Monthly, reported |
| How much per referral | $36 to $260 per active customer per month, by category | Hims publicly reported at around $20 to $40 per new subscription; Hers around $20 per sale, blended across products |
| How long a referral counts | For life. Attribution is stored on the account at signup, not an expiring cookie | 30-day cookie window, reported |
| Cost to join | $0. No setup fee, no monthly fee, no participation fee. You get paid, you never pay | Free to apply through the Impact network |
| Sign-up requirements | Self-serve, live the same day, admin reviews the account. No follower or audience-size minimum | Apply through Impact; approval-based |
| Referral cap | None on referrals or earnings | Not publicly disclosed |
| Who handles the clinical side | Licensed providers prescribe; licensed pharmacies handle fulfillment, refills, and shipping (LegitScript-certified platform). MedStands is not a medical practice and does not prescribe | Not part of the affiliate terms |
A note on the Hims & Hers figures: they are listed through third-party affiliate networks, primarily Impact, with additional listings via ShareASale and Skimlinks. Those amounts are blended across the brand's product lines, and a GLP-1-specific rate is not separately published. Treat the numbers as publicly reported ranges rather than confirmed per-category rates.
The math: recurring monthly vs one-time
This is the difference that compounds over time. Using the publicly reported figure, a Hims & Hers affiliate earns a one-time amount, reported at around $20 to $40, for each new subscription. It is a flat bounty: you are paid once when the sign-up happens, and that customer does not pay you again next month, even though the underlying product is itself a subscription.
MedStands works the opposite way. The fee is a fixed marketing fee tied to the medication category, between $36 and $260 per active referred customer, and it is paid to your bank every month for as long as that customer keeps using the platform. The same referral that pays you this month is designed to keep paying you next month, and the month after, as long as that person stays on treatment. Businesses in the partner program and individuals in the affiliate program are both paid this recurring monthly fee for the life of each active customer.
Line the two up over a year and the structural gap is clear. A one-time payout rewards the moment of conversion once. A recurring monthly fee is paid on the same retained referral again and again across the months they stay active, so a single long-term customer is paid on repeatedly rather than once.
One honest point: this is a fee schedule, not a promise of a total. Actual MedStands earnings depend on the medication category and on how many referred people qualify and stay active. The $36 to $260 range is the per-customer monthly fee by category, not a guaranteed sum. To keep the language straight on what a recurring fee is, and is not, see Is a Telehealth Referral Fee a Commission?. The MedStands fee is a fixed marketing fee, never a percentage or a share of sales.
Lifetime binding vs a reported 30-day cookie
Attribution decides who gets credit for a customer, and for how long. With MedStands, a referred customer or business is bound to the referrer for life. That link is stored on the account at signup rather than in a browser cookie that expires, so it does not lapse if the customer clears cookies, switches devices, or comes back weeks later.
The Hims & Hers program is reported to use a 30-day cookie window through the Impact network. In practice that means a referral generally needs to convert within 30 days of the click for the affiliate to be credited, and it can be affected by cookie clearing or a switch to another device. If someone discovers a GLP-1 program through you but signs up two months later, a cookie-based window and an account-level lifetime binding treat that very differently.
For a plain-English walkthrough of how account-level, non-expiring attribution works, see How Telehealth Referral Attribution Works (Lifetime Tracking).
Cost, requirements, and what you can refer
MedStands is free to join. There is no setup fee, no monthly fee, and no participation fee: you get paid, you never pay. Sign-up is self-serve, your QR code and personal link are ready the same day you sign up, and an admin reviews the account. There is no follower or audience-size minimum.
The Hims & Hers program is also free to apply to, through the Impact affiliate network, and it is approval-based. Beyond that, specific acceptance criteria are not detailed in the network listings, so it is worth reviewing their current terms in Impact before you apply.
MedStands also builds in flexibility on what you can refer. Affiliates can both sell directly on their own link and refer businesses, and a referred business still earns its own fee in full. Nobody earns less because you referred them, and there is no cap on referrals or earnings. If you are weighing referring businesses versus selling directly, Partner vs Affiliate: Which MedStands Program Fits You? breaks down both paths.
On the clinical side, MedStands is not a medical practice and does not prescribe. Licensed providers do the prescribing and licensed pharmacies handle fulfillment, refills, and shipping on a LegitScript-certified platform. Every request is reviewed by a licensed provider, and not everyone qualifies. The affiliate or partner does no clinical work and holds no inventory.
Where Hims & Hers might be a fit
If you already run traffic through the Impact network and want a large, well-known DTC brand with several product lines beyond GLP-1, Hims & Hers gives you a single recognizable name to promote across categories. A one-time bounty is simple to reason about and pays on the conversion itself, which can suit campaigns focused on driving first sign-ups rather than long-term retention. If broad brand recognition and a familiar network dashboard matter most to you, it is a reasonable option.
Common questions
Does MedStands pay recurring or one-time?
Recurring. MedStands pays a fixed marketing fee of $36 to $260 per active referred customer per month, by medication category, to your bank for as long as that customer keeps using the platform. The Hims & Hers program is publicly reported to pay a one-time amount per new subscription.
How much does each program pay per referral?
MedStands pays $36 to $260 per active customer per month, set by the medication category. Hims is publicly reported at around $20 to $40 per new subscription and Hers around $20 per sale, blended across products, according to affiliate-network listings. Those are reported one-time amounts, not monthly.
How long does a referral stay credited to me?
With MedStands, for life. Attribution is stored on the account at signup, not in an expiring cookie. The Hims & Hers program is reported to use a 30-day cookie window.
What does it cost to join MedStands?
Nothing. There is no setup fee, no monthly fee, and no participation fee. You get paid, you never pay, and your link is live the same day you sign up.
Want recurring monthly income instead of a one-time bounty? Learn how the MedStands recurring affiliate program pays you every month for the customers you refer, or compare another option in MedStands vs the Top GLP-1 Affiliate Programs.
Competitor program terms are as of July 2026 and come from each brand's published affiliate information. Programs change, so check their current terms.