Corporate and workplace wellness programs can add a steady line of referral revenue by giving employees access to a licensed telehealth option and earning a fixed monthly marketing fee for every active referred user. The program simply shares a QR code or a personal link, while independent licensed providers and licensed pharmacies handle everything clinical.

Why workplace wellness programs fit

Wellness programs already own the two things this model needs: a trusted relationship with employees and a reliable way to communicate with them. Benefits fairs, onboarding packets, internal newsletters, and break-room signage are all natural places to share access. Because the program never touches prescribing, inventory, or medical advice, there is no new clinical burden for HR or the wellness team to manage.

This approach also complements what many programs already do. If your organization runs challenges, screenings, or coaching, a licensed telehealth referral option can sit alongside them as one more resource. For a broader look at how member-based groups use the same model, see our guide on how membership organizations add member wellness revenue.

What the employer or program administrator does

The employer or program administrator has one job: share access. That is the entire operational footprint. You do not prescribe, stock, ship, or advise on anything medical, and you do not review who qualifies.

In practice, launching looks like this:

  • Place a QR code or personal link where employees already look (intranet, benefits portal, posters, or emails).
  • Let interested employees decide for themselves whether to start a licensed telehealth intake.
  • Point questions about eligibility and treatment to the licensed providers, not to HR.
  • Track active referred users through your program dashboard.

There is no script to memorize and no clinical training required. The wellness team stays in its lane as a communicator and a connector, not a provider.

Who handles intake, provider review, and pharmacy fulfillment

Everything clinical is handled by licensed professionals, not by your program. When an employee scans the code or follows the link, they complete a licensed telehealth intake on their own. An independent licensed provider reviews that intake and decides whether treatment is appropriate. Not everyone qualifies, and the provider's decision is theirs alone.

If a person is approved, a licensed pharmacy fulfills, ships, and refills any medication directly to them. Your program never sees prescriptions, never handles medication, and never influences a provider's judgment. MedStands is not a medical practice and does not prescribe. This clean separation is what lets a non-clinical organization participate responsibly, and it is a big reason the model is considered the easiest way to add recurring revenue to a wellness business.

The fixed monthly marketing fee, not a commission

Here is the part that matters for budget planning. The program earns a fixed monthly marketing fee for each active referred user, set in advance. It is not a commission, not a percentage of sales, and not a share of prescription revenue.

Because the fee is fixed and tied to active users rather than to what anyone spends, it is predictable and easy to explain internally. The fee is paid to your bank account every month for as long as each referred customer keeps using the platform. Earnings scale with the number of active referred users over time, so a program that communicates consistently tends to build a durable, recurring revenue stream rather than a one-time bump. We keep specific figures out of our published guides, but the structure is straightforward: a set monthly amount per active user, paid on a regular schedule.

How to launch for free

It costs nothing to start. There is no setup fee, no monthly fee, and nothing to buy. A wellness program can join, receive its QR code and link, and begin sharing access without any upfront investment or software purchase.

To see how partners set up and start sharing, visit MedStands for partners. If you want to compare this against other referral fits or explore the full range of eligible organizations, our industries overview breaks down who tends to do well with a licensed telehealth referral program.